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The Backlash League Let Them Eat Tokens
Final Season 23/24
Match report 16 of 123

FTReported 5 Mar 2024

Sam Altman Says AI Will Handle “95%” of Marketing Work Done by Agencies and Creatives

Marketing AI Institute

Sam AltmanOpenAI
11pitchforks of 25
The PublicCrowd: critical commentary

Interview for the book and online community 'Our AI Journey' by Adam Brotman and Andy Sack

“95% of what marketers use agencies, strategists, and creative professionals for today will easily, nearly instantly and at almost no cost be handled by the AI”

Sam AltmanSam Altmanreported 5 March 2024
  1. What you'll lose4/5

    Most of what agencies, strategists and creatives do, 'at almost no cost'.

  2. Condescension2/5

    Whole professions reduced to a line item.

  3. Tone-deafness3/5

    Said to marketers, about their own jobs.

  4. Doom2/5

    A profession's end, forecast cheerfully.

  5. Hypocrisy0/5

    None on record.

Full time11 pitchforksof a possible 25

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